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NOW Stock Analysis

Data source: Trade-Ideas Alerts | 16 alerts analyzed | Backtest period: 2022-01-27 → 2025-01-30

⚠️ Small sample size (16 alerts). Statistics may have high variance. Interpret with caution.

🏢 Company Profile

📍 NYSE 📅 IPO: Jun 29, 2012 🔗 www.servicenow.com
💰 Market Cap: $140.45B 👥 Employees: 26,293
ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management, expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service.
📊
16
Total Alerts
🎯
62.5%
Win Rate (EOD)
💰
+0.09%
Avg Gain (EOD)
🚀
+2.70%
Avg MFE (Max Potential)

📈 Performance by Timeframe

5MIN

Win Rate: 56.2%
Avg Gain: +0.43%
Avg Winner: +1.22%
Avg Loser: -0.59%
Best: +3.73%
Worst: -1.07%
Trades: 9/7

15MIN

Win Rate: 43.8%
Avg Gain: -0.11%
Avg Winner: +1.51%
Avg Loser: -1.36%
Best: +5.15%
Worst: -3.21%
Trades: 7/9

30MIN

Win Rate: 50.0%
Avg Gain: +0.12%
Avg Winner: +2.26%
Avg Loser: -2.03%
Best: +3.96%
Worst: -7.34%
Trades: 8/8

60MIN

Win Rate: 50.0%
Avg Gain: +0.09%
Avg Winner: +2.12%
Avg Loser: -1.94%
Best: +4.56%
Worst: -5.81%
Trades: 8/8

EOD (End of Day)

Win Rate: 62.5%
Avg Gain: +0.09%
Avg Winner: +2.41%
Avg Loser: -3.78%
Best: +5.71%
Worst: -8.46%
Trades: 10/6

🚀 Max Favorable / Adverse Excursion (MFE/MAE)

Institutional-grade metrics showing the maximum profit potential and risk for each alert.

📈 MFE (Max Profit Potential)

Average MFE: +2.70%
Best MFE: +8.46%
Avg Time to MFE: 110 min

On average, NOW alerts reach +2.70% profit potential within 110 minutes.

📉 MAE (Max Drawdown Risk)

Average MAE: -0.57%
Worst MAE: -1.88%
Avg Time to MAE: 8 min

Before reaching MFE, expect an average drawdown of 0.57%.

⚖️ Risk/Reward Ratio

4.74:1

Excellent risk/reward - potential gain is 4.74x the typical drawdown.

💡 Trading Insight: Based on 16 alerts, NOW typically reaches +2.70% profit before pulling back. Consider setting profit targets around 2.2% to capture most of the move.

🌅 Premarket Gap Analysis (9:25 → 9:30)

Total Gaps Analyzed 16
Gap Up % 75.0%
Avg Gap +0.46%
Best Gap +1.96%

🏭 Sector Comparison: SERVICES-PREPACKAGED SOFTWARE

How NOW compares to 137 other tickers in the same sector.

5-Min Gain
NOW: +0.43% Sector: -0.09% +0.52%
EOD Gain
NOW: +0.09% Sector: +73.64% -73.55%
Avg MFE
NOW: +2.70% Sector: +4.32% -1.63%

📋 Last 20 Alerts

Historical NOW alerts with performance metrics calculated from 1-minute price data. Each row shows the actual price movement at different timeframes after the alert.

Date Time Price 5min 15min 30min 60min EOD MFE MAE Gap Result
2025-01-30 09:25:52 $1026.9 +0.15% -0.87% -1.40% -0.52% -1.38% +0.40% -0.48% +0.02% WIN
2024-09-12 09:29:36 $879.23 -0.43% -0.17% -0.11% +0.25% +0.78% +1.17% -0.90% +0.09% LOSS
2024-08-05 09:27:13 $752.65 -0.03% +1.03% +2.97% +2.76% +3.80% +5.09% -0.87% +0.58% LOSS
2024-07-25 09:29:56 $783.99 +3.73% +5.15% +3.96% +4.56% +5.71% +8.46% -0.12% +0.68% WIN
2024-07-11 09:28:24 $746.11 +0.01% +0.55% +1.35% +0.16% +0.41% +1.39% -0.64% -0.01% WIN
2024-06-04 09:27:02 $656.98 +0.65% +0.99% +1.46% +1.78% +2.29% +2.68% -0.15% +0.25% WIN
2023-07-27 09:27:00 $592.0 -0.91% -3.20% -3.51% -4.71% -5.42% +1.46% -0.47% +1.01% LOSS
2023-05-19 09:25:00 $507.33 +0.39% +0.33% -0.04% -0.02% +0.59% +0.87% -0.04% +0.53% WIN
2023-01-26 09:29:00 $453.0 +1.48% +0.47% +3.20% +3.66% +2.22% +5.46% -0.09% +1.96% WIN
2023-01-12 09:28:00 $402.8 +1.03% -0.17% -1.36% +0.12% +2.60% +4.48% -0.07% +1.75% WIN
2022-11-10 09:25:00 $388.0 +2.31% +2.06% +3.37% +3.65% +4.14% +5.81% -0.04% +1.36% WIN
2022-10-27 09:25:00 $427.68 -0.63% -2.23% -1.68% -1.56% -2.81% +0.31% -0.32% -0.17% LOSS
2022-08-16 09:25:00 $500.0 -0.58% -0.96% -0.77% -1.22% -0.65% +0.08% -1.69% -0.20% LOSS
2022-07-28 09:25:00 $429.76 +1.27% -0.18% +1.01% -0.04% +1.57% +3.85% -1.41% +0.34% WIN
2022-07-12 09:25:00 $467.5 -1.07% -3.21% -7.34% -5.81% -8.46% +0.43% +0.07% -1.34% LOSS
2022-01-27 09:25:00 $550.37 -0.49% -1.29% +0.77% -1.68% -3.94% +1.20% -1.88% +0.57% LOSS

Table Metrics Explained:

  • 5min/15min/30min/60min/EOD: Price change at each timeframe (calculated from real minute-by-minute data)
  • MFE: Maximum Favorable Excursion - highest profit potential reached during the day
  • MAE: Maximum Adverse Excursion - worst drawdown experienced before reaching MFE
  • Gap: Premarket price gap from 9:25 AM to 9:30 AM market open
  • Result: WIN if 5min change > 0%, LOSS otherwise

🚀 Beat the 62.5% Baseline on NOW

The 62.5% win rate is just the raw starting point. Launch the app to apply filters (Volume, RSI, Time) and see if you can push NOW's performance to 75%+.

Optimize NOW Strategy →

Why Analyze NOW with FILTRIX?

🛡️ Realistic Entry Simulation

We don't inflate stats. Our analysis tracks only the first alert of the day for NOW. This simulates a true "Gap & Go" entry at pre-market hours (9:25-9:30 AM), avoiding the trap of chasing a stock that has already extended.

💰 Max Potential (MFE) Analysis

How much is left in the move? On winning days, NOW historically offers an average upside of +2.70% intraday. Our data helps you distinguish between a quick scalp and a runner.

📊 NOW Momentum Personality

With a baseline win rate of 62.5%, NOW shows strong follow-through, making it a prime candidate for momentum strategies.

⏱️ Optimized Exit Timing

Don't guess when to sell. Our backtests show NOW performs best on the EOD (End of Day) timeframe (Avg Gain: +0.09%), signaling that gains often fade later in the session.